A View from the Other Side: Sigwatch

Sigwatch is a slightly sinister online tool that tracks NGO campaigns from the corporate perspective.  In their own words, “SIGWATCH tracks NGO campaigns and the emerging issues driven by activists nationally and globally so our customers can stay ahead of reputational problems and market liabilities.” The image above shows a snapshot of some of the […]

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October 31, 2017 | Posted in: Online Campaigning | No Comments

Event – Nov 8th: Inspiring Action Online Evening Event

When:  6.30 pm – 8.00 pm Where: The Liquor Rooms, Wellington Quay, Dublin 2 Cost: €12.50 early bird / €15 full price We have some amazing speakers from progressive campaigns talking about how they inspired people to take action online – and will be previewing an exciting new campaign tackling Ireland’s housing crisis. Come along, […]

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October 21, 2017 | Posted in: Digital Fundraising | News & Training Updates | Online Campaigning | No Comments

Campaign(s) of the Month: The Resist List

Well, this is awesome. Resist List is a new independent campaigning organisation in the UK, and the work they do is simple but brilliant – they collate campaigns. So if you’re someone who cares about stopping hate speech, you can visit Resist List, and they’ll show you a range of campaigns around that issue.  For […]

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October 19, 2017 | Posted in: Online Campaigning | No Comments

Tue 14 Nov – Workshop: Planning Digital Campaigns, with Combined Media

When:  09:45 – 13:00 Where: Carmelite Community Centre, Aungier St, Dublin 2 Cost: €35 – €45 Come to Irish Charity Lab’s practical workshop on campaign planning and learn how to plan digital campaigns that perform. Digital agency Combined Media will be providing the agency perspective and will show us how to craft a killer digital […]

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October 12, 2017 | Posted in: Digital Fundraising | News & Training Updates | Online Campaigning | No Comments

Online Resource of the Month – 45 Digital Tools for Creating Visual Digital Content

This is a great resource from AdEspresso – a roundup of 45 online design tools.  Digital people in nonprofits know how important visual content is to get engagement online; digital people in nonprofits also often don’t have the budget to get Photoshop for creating graphics, or proper video editing software.  Photoshop Express is not a […]

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October 10, 2017 | Posted in: Blogging & Content Creation | Digital Marketing 101 | No Comments

The Wheel’s Charity Impact Awards

The Wheel have launched an exciting new national charity awards, to celebrate the organisations that are leading in impact and transparency in our sector. The aim of this new national award is to tell the story of the positive impact of the work of all community, voluntary and charitable organisations in Ireland. The Wheel is […]

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October 2, 2017 | Posted in: News & Training Updates | Storytelling | No Comments

Article of the Month: Adwords for Christmas – Alan Roche

Photo by Oli Dale on Unsplash

Google search traffic related to charities is busy all year round, but sees a huge spike specifically in searches for donations around Christmas.  Ad Grant expert Alan Roche of PPC4Charity has written this very handy short guide for charities on how to set up Christmas-focused Adwords campaigns that work. Alan really knows Google Adwords for […]

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September 27, 2017 | Posted in: Online Advertising | No Comments

October 2017 Event: Adwords for Christmas

When:  Monday 16th October, 09:45 – 12:15 Where: Carmelite Community Centre, Dublin 2 Cost: €40 early bird / €50 full price [NB – early birds are limited!] Adwords expert Alan Roche will show you how to optimise your Google Grant account to bring in Christmas donations and sales of Christmas products. More Info & Booking […]

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September 18, 2017 | Posted in: News & Training Updates | Online Advertising | No Comments

Exercise: An Offline Exercise to Improve Social Media Content

Taking your work offline is a really important thing to do when you work in digital – not just to maintain your sanity in the face of constant updates and online arguments, but also to think differently. It’s well established that moving away from computers and taking to pen and paper helps people focus, listen […]

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September 12, 2017 | Posted in: Social Media Tips | No Comments

Article of the Month: Activists, not Parrots – by Contentious

I’ve been doing some research and reading on effective behaviour change campaigns recently, and something that so many successful campaigns of this kind have in common is – they let their supporters adapt and spread their message. This may sound like a no-brainer, but in reality loads of causes are still broadcasting their message rather […]

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August 22, 2017 | Posted in: Online Campaigning | No Comments

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