Category Archives: Digital Fundraising

Big news from Facebook – new fundraising features for non-profits

Some major news for non-profits from Facebook – they’re expanding their Facebook Fundraising function to a wider range of countries (including Ireland), and are giving 100% of donations raised directly to the benefiting charities: Facebook are apparently processing a huge backlog of applications from charities to receive funds on this platform; only a small number […]

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Event – Nov 8th: Inspiring Action Online Evening Event

When:  6.30 pm – 8.00 pm Where: The Liquor Rooms, Wellington Quay, Dublin 2 Cost: €12.50 early bird / €15 full price We have some amazing speakers from progressive campaigns talking about how they inspired people to take action online – and will be previewing an exciting new campaign tackling Ireland’s housing crisis. Come along, […]

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Tue 14 Nov – Workshop: Planning Digital Campaigns, with Combined Media

When:  09:45 – 13:00 Where: Carmelite Community Centre, Aungier St, Dublin 2 Cost: €35 – €45 Come to Irish Charity Lab’s practical workshop on campaign planning and learn how to plan digital campaigns that perform. Digital agency Combined Media will be providing the agency perspective and will show us how to craft a killer digital […]

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Article: Demographics are Garbage

I like this provocative ‘Demographics are garbage’ piece from Kevin Shulman of Donor Voice, which was inspired by Netflix releasing their data-driven discovery that “geography, age and gender are garbage for predicting taste.” Shulman applies this to the charity sector, highlights our unfortunate tendency to do inch-deep A/B split tests, and asks how can we […]

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