There’s a great article on the 101Fundraising blog by Norwegian digital specialist Beate Sorum, about why so many organisations are failing at Facebook. She’s right by the way, lots of us are. We’ve all seen it: charities and causes posting to Facebook every day with unengaging, inward-focused, dry, overlong content that is clearly only connecting […]
There are now not one, not two but THREE Charity Lab events open for booking. All taking place in Dublin this Spring…. 28 March – Intensive Google Ads Workshop for Charities This is a new venture for us – an intensive workshop that will work with a small group (max 6 people) to give them […]
We have a new 5 Minute Guide right here, with sources and guidelines for finding and using stock photos in your charity projects. Check it out, share it, and post your favourite stock photo sites in the comments.
To be a person who loves typography is to be a person who suffers; as typefaces are constantly misused, or stretched, or squashed, or placed badly, and otherwise brutalised. Adobe Spark have an accessible and practical piece on their blog with 13 rules for making better font choices. They focus mostly on typography for social […]
Too often digital campaigns (fundraising, advocacy and awareness ones alike) are rushed into, with organisations plunging straight into planning and execution without doing some essential thinking and questioning first. This piece by Econsultancy on ‘The Critical Question’ to ask is aimed at agencies working with clients, but the advice they give is just as relevant […]
In the collection of approximately 74 million templates, white papers, how to guides, and toolkits that I have found on the web and hoarded over the years, one of the top five most useful is the Non-Profit Communications Grid, originally created by Carol Goglia. This very simple and intuitive method enables you to create a grid-based calendar for your communications plan, […]